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Video & Motion Graphics - The Learning Network

Watch and Learn: Full-Service Video Production 

There are a lot of corporate video and animation companies out there. What makes TLN unique is that we’re learning and training specialists. We help you drive behavioural change, create transformative emotional connections and exceed your learning objectives. 

TLN offers all-inclusive video services to create world-class learning videos that stimulate behavioural change and convey an emotional connection. From pre-production to video shoots to post-production, our in-house video team handles all aspects of your video needs.

Whether you’re looking to create an emotional connection with learners, simplify complex ideas or explore interactive experiences, motion graphics offers a range of exciting benefits. 

Our motion graphics team infuses every learning solution with innovative and engaging visuals that get the point across.

Comprehensive Video and Motion Graphics Services

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Script Development

Goal-driven training explained in a clear, concise and compelling way.

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Pre-Production

Planning, budgeting, casting, scheduling. We manage every aspect. 

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Filming

Professional directors, camera, lighting, sound and drone crews.

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Post-Production

Full-service AV editing, graphics, file formatting and more.

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Motion Graphics

A captivating way to illustrate concepts for greater understanding.  

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Filming Services 

This filming style is budget-friendly and cost-effective. It follows a point-and-shoot approach to production, utilising minimal lighting and post-production. It focuses primarily on colour correction rather than extensive colour grading.

This represents a top-tier level of production with a generous budget. It involves the use of cinematic cameras, meticulous lighting on set, captivating camera movements and comprehensive colour correction and grading to enhance the visual experience.

Post-Production Services

1. Animated Videos Featuring Infographics and Text

This well-known video format uses a combination of animated visuals (infographics) and text. This versatile approach can create a variety of learning experiences. 

2. Scenarios or Story-Based Videos or Films Featuring People

This video format uses high-impact contextual imagery (of people in situations that learners can easily relate to) with a narrative or story. 

3. Explainer Videos Featuring Experts

Learners are enthusiastic about expert advice and guidance. This video format makes them available to learners exactly when they need learning support. 

4. Explainer Videos Featuring Concepts Through a Story/Narrative

This is a great video format to introduce a concept in an easy-to-understand and engaging visual manner. These videos are sharp and focused, and they can be carefully aligned to critical learning goals. 

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5. Videos Featuring Kinetic Text (With Static Background)

Sometimes, minimalism triumphs over visuals. This video format features text animations (with sound effects) that can clearly communicate the message. 

6. Videos Featuring Kinetic Text and Videos in the Background

This video format uses a combination of kinetic text animations with videos in the background to create a high impact experience. 

7. Videos Featuring Whiteboard Animation

A picture is worth a thousand words. Describing concepts via images (featuring illustrations and animations) and audio creates high engagement, and the image stays with learners well past the learning stage.

8. Interactive Video

Although video-based learning is remarkable, we can step it up through interactive video-based learning. This approach aligns the interactions in the video with activities in an eLearning course, creating a high-impact learning experience. 

Why Video Is So Effective for Training 

Video is increasingly being used for online and traditional in-person training programs. The reasons are compelling: 

• Videos are a powerful way to demonstrate steps or processes (‘how-to’ training). 

• Videos are tailored to storytelling (brand, culture, product or sales story). 

• Videos stimulate behavioural change.

• Images and sound create an emotional connection. 

• The learner can rewind or watch again. 

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Benefits of Video-Based Training 

Training videos can range from short training tutorials to a series of long-form training exercises. TLN simplifies the process for the client by handling all aspects of the work involved by producing a professional-quality video.

Training Consistency

All staff members are provided an identical learning experience. This ensures all staff are provided with consistency and continuity within their training.

Customised Training

Each company is different and requires specific training needs. With video training developed after an assessment of learning objectives, ideal training materials are produced specific to each individual company.

Professional Quality

Recording videos in-house has inconsistent results. Professional video quality is a worthwhile investment, as it maximizes learner engagement. 

New Hire Training

New employees have a lot to learn as they start a job. Developing a training video library helps onboard new staff members and quickly and efficiently gets them ready to work.

Breakdown Silos

Videos can assist in cross-training departments, helping all groups understand roles within the company.

Leadership Training

It’s hard to find time to provide management training when your best managers are out in the field doing what they do best. Video-based training allows for leadership coaching without pulling managers away from their duties for extended periods of time.

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Why Motion Graphics Are So Effective for Training 

Motion graphics combine visual appeal, storytelling, and educational principles to deliver engaging, effective, and accessible training experiences. They have the potential to increase learner engagement, comprehension and knowledge retention, making them a valuable tool for training and development initiatives.  

Benefits of Motion Graphics in Training

Visual Engagement

Motion graphics combine visuals, animations and typography to create visually engaging and dynamic content. They capture attention and stimulate interest, making the training material more enjoyable and memorable. 

Simplification of Complex Concepts

Motion graphics can simplify complex ideas or processes by breaking them down into easily understandable visual sequences. They use visual metaphors, diagrams and animations to convey information effectively, making it easier for learners to grasp and retain knowledge.

Enhanced Comprehension

By incorporating visuals, text and audio elements, motion graphics provide a multi-sensory learning experience. This combination facilitates better comprehension and information retention compared to static text or verbal instructions alone.

Demonstrations and Simulations

Motion graphics can simulate real-life scenarios, allowing learners to observe and understand concepts in action. Whether it’s demonstrating product usage, showcasing procedures or explaining complex systems, motion graphics can provide step-by-step visual guidance.

Consistency and Standardisation

Motion graphics ensure consistent delivery of training material across various learners and locations. The content can be created once and distributed to a wide audience, ensuring standardised training experiences and reducing the risk of inconsistent messaging or variations in delivery.

Scalability and Accessibility

Motion graphics can be easily scaled and adapted to accommodate different learning needs and preferences. They can be accessed online or integrated into learning management systems (LMS), providing flexibility and accessibility to learners across different devices and locations.

Engagement and Interactivity

Interactive elements can be integrated into motion graphics, allowing learners to actively participate and engage with the content. This interactivity enhances the learning experience, promotes active involvement and facilitates knowledge application.

Time and Cost Efficiency

Compared to traditional training methods, motion graphics can be created more efficiently and cost-effectively. They require fewer resources, can be updated or modified easily, and can be distributed electronically without the need for physical materials or instructor-led sessions.

Put Your Learning in Motion